Electronic payment systems firm SmartPay and Nanjing Yinyan Airlines Services Company, one of the biggest airline ticketing agents in Nanjing, will begin mobile airline ticketing for customers in Nanjing.

The strategic cooperation calls for significant build-out of mobile air ticketing over the coming months. SmartPay and Yinyan's service allows customers to purchase airline e-tickets by sending a simple SMS or IVR instruction.

SmartPay has also recently announced cooperation for mobile air ticketing in other key provinces throughout China, complementing its leadership in other payments including pre- and post-paid mobile phone bills, lottery ticketing and utility bill payments.

SmartPay provides mobile payment platform building upon its extensive network with banks and mobile operators in the region. Yinyan processes over CNY180 million worth of air tickets annually.