People's Daily Online has entered a strategic partnership with CYTS's inbound tourism website ChinaTravelDepot.com.

Through this partnership, People's Daily Online will be able to provide outbound users with real-time online booking for multiple tourist products, including air tickets, hotels, Three Gorges cruises, car rentals and package tours based on CYTS's 30-year experience in inbound tourism and advanced information technology platform. At the same time, multiple choices for secure online payment offers one-stop comprehensive travel booking value-added service to Internet users of People's Daily Online.

ChinaTravelDepot.com was established when China experienced a booming inbound tourism market two years ago, said Guo Xiaodong, the vice president of China CYTS Tours Holding Company Ltd. Now with the cooperation with People's Daily Online, CYTS will offer tourist products, services and information to overseas visitors and spread China's tourism culture to the whole world. This assumes that netizens from around the world are visiting and trusting the information gleaned from People's Daily website, and therefore attract the same type of brand preference to CYTS' offerings.

Founded in 1980, China CYTS Tours Holding Company Ltd. was listed on the Shanghai Stock Exchange on December 3, 1997, as the exchange's first travel services company. CYTS business operations include inbound travel, domestic travel, outbound travel, conferences and exhibitions, as well as high-tech products development and technical support, travel-affiliated resources development and online information services.