Chinese multinational electronics company TCL announced that Yang Zhe, former China CMO of Huawei's consumer business, has joined TCL as the group's global chief operating officer and China president.
Yang's predecessor Wang Jiyang resigned due to health reasons.
In October 2012, Yang departed Samsung and joined Huawei. After that, Huawei's mobile phone brand style saw significant changes. On September 4, 2014, Huawei launched its flagship smartphone Mate7 in Germany with the idea of a "jazz life". Industry watchers commented that Huawei transformed from a "technical nerd" to a "young artist" with that stylistic change.
On October 21, 2015, Huawei announced that due to personal reasons, Yang would officially depart Huawei at the end of October 2015.
Yang's previous working experience included Samsung mobile phone's China CMO and RIM China CMO.