Four domestic mobile phone businesses have started a joint venture to become the largest mobile phone sales network in the western area of China. These companies are Sichuan Great Wall Telecom Investment Management Company, China Postal Appliance Company, Shaanxi Cell Star Company and Yunnan Dechun Telecom.

Local media report that the registration of the new business has been initiated and the company will be based in Chengdu. There is no word yet on the amount of investment used to capitalize the company.

Media analysts are saying that the new low prices offered by the venture will push smaller companies out of business.